Stage 13 launches #stage13supports Campaign to Support Small Asian Businesses

April 13, 2020

NEW FACEBOOK GROUP INVITES FANS AND CAST TO UNITE AND SHARE INDIVIDUAL CULINARY STORIES OF SUPPORT FOR ASIAN-OWNED RESTAURANTS

LOS ANGELES – April 13, 2020 – Stage 13, the award-winning original content studio that is a part of Warner Bros. Digital Networks, has launched the digital campaign #stage13supports to recognize Asian restaurants and small businesses across the United States through its original unscripted Asian cuisine and travel series “Family Style.” The series showcases a diverse array of Asian chefs, restaurateurs, and foodies, across multiple generations, that represent the blending of cultures in the U.S. and Asia. The campaign encourages ordering to-go from Asian restaurants, as well as urges viewers to share their “Family Style” moments during the stay-at-home orders during the COVID-19 pandemic, to create a safe community to not only support Asian-owned restaurants and its patrons but also to open communications to connect and stand together. 

“We want these restaurants and culture to continue to thrive and stay open during such extreme circumstances. By showing our support to the Asian restaurant and small business community, we hope this serves as our love letter to the restaurants that welcomed us in and gave us a seat at their table during the taping of our series,” said Shari Scorca, VP of Unscripted Content at Stage 13. “We hope that people will use ‘Family Style’ as a guide to Asian foods or cuisines they have not yet tried and that fans join the Group to share stories and words of encouragement as well.”

“Since the shutdown of restaurants, I’ve had to pivot my business in ways I never knew I could. I am grateful to all the supporters who have placed orders and helped us share our food with others including hospital workers – it’s important to say thank you to them,” said Mayly Tao, owner of DK’s Donuts.

“Life has completely changed for us at BPMF (Bopomofo) as we try to stay afloat during this time, launching new initiatives and protocols,” said Phil Wang, co-founder Bopomofo Café.

Thankfully, the local community and our fans have been very supportive near and far. People are placing online orders from other states and even countries to help us. We’re also trying to pay this kindness forward. Thanks to Stage 13 for using their platform to support small businesses, especially Asian owned ones, during this time!”

The restaurants that will be featured are: 

ABOUT “FAMILY STYLE”
Led by the ‘Foodie Fam,’ “Family Style” is an award-winning unscripted series on the Stage 13 YouTube channel and on Facebook Watch that features a group of friends and celebrity guests, exploring popular Asian restaurants and cultural locales, with each episode ending around a table sharing a meal.  The series takes viewers on an enriching food journey to bring the intricacies, history, and flavors that make Asian culture and food so enjoyable. The ‘Foodie Fam’ brings a unique knowledge and love for culture, cuisine, and sharing family moments around the table. Season one guests included: Daniel Dae Kim (“Hawaii Five-O” and “The Good Doctor”), “Fresh Off the Boat” actor Hudson Yang and his father, CNN journalist Jeff Yang, “Cloak and Dagger” actress Ally Maki, Wong Fu Productions founder Philip Wang “Crazy Rich Asians” and “Shadowhunters” star Harry Shum Jr. and “Crazy Rich Asians” director Jon M. Chu, among others. The series is produced by Stage 13 and Director Justin Lin’s (“Star Trek Beyond,” “F9,” “True Detective”) production company, YOMYOMF, with Executive Producers Phillip Chung, Marie Jamora, and Jason McLagan. 

ABOUT YOMYOMF
YOMYOMF is an award-winning digital production company founded by director Justin Lin (“Better Luck Tomorrow,” “Star Trek Beyond,” the “Fast & Furious” franchise) dedicated to telling stories from Asian Pacific Americans and other underrepresented voices. YOMYOMF started the Interpretations Film Initiative through its nonprofit, YOMYOMF Foundation, to support Asian American filmmakers and is currently producing the trans-centric horror feature “Moonshadow,” among other projects. 

ABOUT STAGE 13
Stage 13 is an award-winning, fearless, original content studio showcasing a new generation of inspired talent and voices in scripted and unscripted storytelling. With six EMMY® award nominations in 2019, the brand’s series and films are available on the Stage 13 platform, Facebook, YouTube, as well as its distribution partners, including Netflix, The CW/CW Seed, and HBO. Creating a dynamic series for a multidimensional audience, Stage 13 is part of Warner Bros. Digital Networks.

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